BASSEM, D. City Marketing & Urban Branding: A New Way to Identify Egyptian Cities through Creating Positive Public Mental Image. ARCHive-SR, [S. l.], v. 3, n. 4, p. 1–17, 2019. DOI: 10.21625/archive.v3i4.534. Disponível em: https://press.ierek.com/index.php/ARChive/article/view/534. Acesso em: 17 jun. 2026.